December 9, 2022
I am pleased to invite you to the next in the series of IPRA Thought Leadership webinars. The webinar Science based reputation management: insight, influence and persuasion will be presented by Ashwani Singla, founding managing partner at Astrum, India on Thursday 9 December 2021 at 12.00 GMT/UCT (unadjusted).
What is the webinar content?
The webinar will explore science-based reputation management considering aspects of insight, influence and persuasion. Drawing on examples from Asia we will consider the five aspects of reputation management which are:
- Discover and define the persuadables
- Discover and define the drivers of opinion
- Define and develop sources of influence and information
- Define and develop your Big Picture Story
- Deliver your communication by being holistic yet focused.
The webinar will be followed by an interactive Q&A session.
How to join
Register here at Airmeet.
A reminder will be sent 1 hour before the event.
Background to IPRA
IPRA, he International Public Relations Association, is the leading global network for public relations professionals. Membership is individual not corporate. It aims to further the development of open communication and the ethical practice of public relations. IPRA fulfils this aim through networking opportunities, its code of conduct and intellectual leadership of the profession. IPRA is the organiser of the annual Golden World Awards for excellence – PR's global awards scheme. With 60 years of experience, IPRA, recognised by the United Nations, is now present throughout the world wherever public relations are practised. IPRA welcomes all those within the profession who share its aim and who wish to be part of the IPRA worldwide fellowship. For more information please visit: www.ipra.org
Background to the Golden World Awards for Excellence.
The annual IPRA Golden World Awards (GWA) initiative, established in 1990, recognizes excellence in public relations practice worldwide in a variety of categories. Recipients of the award take particular pride in the recognition granted to their entry as meeting international standards of excellence in public relations. An overall IPRA Grand Prix for Excellence is presented each year to the entry judged as representing the highest standards that year. While there are many national and regional PR awards, there is only one truly global scheme: the GWA.
